Suqqu is a Japanese cosmetic brand that I have been recently following. The concept is interesting, the products are known to be high-quality and the color shades sophisticated. What are Suqqu best sellers? The latest launches? I finally had the opportunity to get one of them, the Refining Primer. So here is also the review!
Suqqu, what sort of brand is it?
Suqqu belongs to the same group as RMK, another Japanese famous cosmetic brand and was founded in 2003. You can find Suqqu in any major department store and the brand has also 2 flagship stores. One of them is in the very recently opened Ginza Six and this is where I went this time.
Suqqu is a premium brand that targets women in the 40’s. The name Suqqu comes from a Japanese word meaning “posture with attitude”, reflecting an independent and confident woman. The concept is “minimalism beauty” founded on the idea of finding back the original beauty, respecting one’s original features.
The brand is inspired by the eastern culture and we can see that in the jade like color shade or the fragrance that smells of orchid, for example.
Since the launch, Suqqu established itself as a unique brand and has been gaining in popularity.
Suqqu’s Gankin Massage
Suqqu has developed its own 3 minutes facial massage technique to work on bone structure, muscles, lymph and blood circulation, in order to enhance metabolism and sharpen the face. This massage allows you to find your original beauty with the natural features, thus in line with the concept “minimalism beauty”. Today this massage is one of the reasons for Suqqu’s popularity.
Suqqu gives a free one-hour consultation session that includes this gankin massage, skincare and makeup, which is a perfect opportunity if you want to discover this brand and know what products suit you. All you need to do is to book an appointment!
Special consultation booth where you get to discover and try Suqqu products and the Gankin Massage.
Suqqu’s best sellers
Suqqu is mainly known for the skincare and base makeup products. Many of them are awards winning products. Here are some of the best sellers, according to Suqqu’s online shop:
Frame Fix Lasting Pact Foundation N
This emulsion type foundation is sweat and sebum proof, covers the pores and creates a long lasting naturally beautiful skin.
12g
SPF30・PA+++
6 shades
¥8,500
Masculate Massage & Mask Cream
This special cream for Gankin Massage, provides the skin with moisture and leads to a bouncy and clear skin with an even texture. It can be also used as a mask.
200g
¥10,000
Face Protector 50 Advanced
This product is so popular that it’s currently sold out! It’s an aqueous UV cream with moisturizing and anti-aging functions that protects the skin against the UVs and keeps it moisturized.
30g
SPF50・PA++++
¥6,000
Suqqu products review
Designing Color Eyes
Suqqu limited edition eyeshadows palettes and blush.
Originally I headed to the shop with the intention of buying the limited edition eyeshadows palette, but I ended up by buying something else. Although the brand is famous for its skincare and base makeup products, the color products are also popular for the good pigmentation and the beautiful shades choice.
The beauty advisor let me try the eyeshadows. Indeed they were creamy and easy to blend and create gradation. The finish was satin and the sheen was soft. Some of them have glitters but they are made of very small particles making the finish very sophisticated and elegant. I especially liked the gold glitters. I definitely recommend them if you are looking for an expensive look!
However, I passed on them as the shades choice didn’t fit my skin tone. Suqqu has many warm shades offers, including in the limited edition palettes, while I prefer cool shades. The ones that may have fit my skin, are part of the regular collection but they were all sold out!
Refining Primer
While the beauty advisor was fixing my makeup, she used this primer launched in March this year.
The Rifining Primer a soft orange color that brightens the skin and gives a healthy look. The formula contains 2 types of cover gels that smooth out the pores and a veil net that keeps the foundation coverage lasting for a long time. As soon as she applied it, the skin got a natural glow. It lightened the skin up. But mostly the pores disappeared and the surface of the skin was evened. It got even more obvious with the application of the foundation. The touch was silky, without any stickiness at all.
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- The liquid is slightly colored to give a nice and healthy look.
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- The product spreads easily.
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- Ok…we don’t see anything but I layered a powder foundation on top of it and wanted to show the difference between the part with and without the primer. With the primer, the finish is smoother and glowier than without the primer.
Since hiding the pores is critical and as with the coming summer and sweat time, additional products and tricks are welcome to keep your makeup intact, I decided to give it a try!
Suqqu Refining Primer
25mL
SPF25・PA++
¥6,000
Like in almost any Japanese cosmetic store, when you buy a product, they give you many samples, which makes the shopping experience even more enjoyable!
As a summary, I think Suqqu is a beautiful premium brand; yes, the prices are rather premium too, but Suqqu offers many highly performing products to make your skin and base makeup beautiful and very elegant color products to make you feel gorgeous. I will keep on discovering more Suqqu products, probably soon through the Gankin Massage consultation!
Sources:
Suqqu’s official website
Suqqu online shop
Yomiuri AD report
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